Denhams’ digital team has produced a film celebrating the success of Morrison’s fundraising partnership with CLIC Sargent, the children and young people’s cancer charity.
Through its network of supermarkets Morrisons has raised £5 million for CLIC Sargent and are now hoping to increase the figure to £10 million by the end of its 3 year partnership with the charity in 2020.
Commissioned by CLIC Sargent, the film thanks Morrisons’ shoppers, suppliers and colleagues for all their fund-raising achievements. It also highlights how the money they have raised so far has helped CLIC Sargent fight for children and young people with cancer, such as providing over 3,000 families with a grant to help pay for hospital parking, travel costs and basic provisions, and funding a team of Nurse Educators who allow cancer care to happen closer to home.
The film is currently being shown on CLIC Sargent’s social media channels.
Denhams’ Head of Digital Nick Dixon said, “Denhams is delighted to support the fantastic partnership between Morrisons and CLIC Sargent with this film that celebrates an amazing fundraising milestone. The charity goes from strength to strength, fighting for young lives against cancer and we’re happy to continue our long standing relationship for this great cause.”
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